Women In Tech And Unlocking Its Challenges

Tech has come to rescue many non-tech workers’ plight during the pandemic. No wonder, many have changed their allegiance from non-tech to tech over the past couple of years. Women’s representation in tech remains very poor. One reason for this poor representation of women in tech is the lack of information about different tech roles. And there are very few people who suggest women take up jobs in the tech industry. Some women love to code, and some want to be a part of the tech industry without getting involved in complex technical aspects like coding. And there is no need for either of these categories of women to be worried about as there are plenty of opportunities available worldwide.

Women in tech is a dream. And there are many examples that other women can take inspiration from. And they can make it in the tech industry without having to learn to code. Such poor representation of women in tech can also be attributed to a misconception – to create a career in tech, you need high-level technical knowledge and skills. It’s time to beat this misconception and look beyond the non-tech role that women have preferred for a long time.

You might also be interested to read: Future Of Work For Women Is A Function Of Multifarious Social, Economic, Technical, And Operational Considerations

Here are some parts for women in tech:

Customer success manager: This is a new role with tremendous scope in the future. Most businesses invest most of their time and money in getting customer success right. Making new customers is more costly than retaining existing ones; no wonder organizations put so much emphasis on customer success. The role of customer success managers involves helping software customers make their subscriptions more beneficial for themselves. And customer success managers are more proactively involved, so this is not customer service. This is a great opportunity for women to get into tech and successfully stay there.

Product manager: There is no need for product managers to know how to code. They are supposed to know that they interpret clients’ or users’ expectations from a product and then convey it to software engineers/developers. They also have to make sure that the product is in line with the market’s current requirements. While a product management certification can help, experience in UX or customer success can be a great advantage.

Digital marketer: Marketing opens the doors to several exciting opportunities. Whether it is marketing automation, ad management, data integration, or others, some experience in project management can help women make the most of these opportunities. Also, several online courses can help women grasp these things and more.


  • Tech Needs Her: Indeed and Vodafone helping women find work in tech | Indeed | 22 April 2021
  • Five Jobs In Tech For Women Who Don’t Want To Code | Forbes | Dayana Mayfield | Nov 30, 2020

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