Microsoft has launched the 100X100X100 program for B2B SaaS startups in India. This initiative will bring together 100 committed companies and 100 early and growth startups that have enterprise-ready solutions to offer. Each participating company will commit to spend $100K over a course of 18 months on solutions provided by the SaaS startups. More than 50 startups are part of the program at launch.
In a statement, Anant Maheshwari, President, Microsoft India, said, “India has one of the largest B2B SaaS startup ecosystems in the world, and it’s growing exponentially. This initiative will help build scale and create amazing opportunities for startups. Businesses can now fast-track their digital journeys through easy adoption of enterprise-grade solutions. We’re excited to see the outcomes of these partnerships.”
You might also be interested to read: IRCTC Stock Zooms 500% Over IPO Price In Four Months
Launched under the aegis of Microsoft for Startups, the 100X100X100 program will help enterprises fast track their digital transformation through faster adoption of SaaS solutions. It will make available a variety of curated, ready to launch, enterprise grade solutions from startups with a proven track record. At the same time, it will aim to create a profitable domestic market for the fast growing Indian B2B SaaS startup segment by increasing their revenue and customer base.
Source: Economic Times
