The pandemic has thrust digitization on people and companies, and apps catering to blue and grey-collar workers have received backing to expand their footprint in the last six months
MUMBAI: Like most startups, KaryaMitr pivoted to address the immediate needs the pandemic presented. The blue-collar job mobile app, which is free for users, shifted its focus from skilling to aggregating jobs for workers returning to their hometowns, and expanded to Uttar Pradesh.
On KaryaMitr, demand for jobs in home repair services, warehouse delivery and loaders, pharmacy delivery boys, cooks and kitchen staff has picked up. “Many job seekers, even if they are blue-collared, have sector-specific skills like technicians or patient care. However, currently the jobs that are seeing an higher uptake on our app are the services sector,” said Sanchayan Paul, co-founder, KaryaMitr.
The pandemic has thrust digitization on people and companies, and apps catering to blue and grey-collar workers have received backing to expand their footprint in the last six months. The main challenge though is moving beyond the hiring needs of the services sector. The other challenge is keeping job brokers out of free-to-use apps.
Source: livemint
